Moisturizing, luster and other multi-functional products are popular
According to the analysis, we are very interested in moisturizing skin care products and make-up products to help skin glow. According to the analysis results of new brands and upgrading communication keywords in December 2019 by rich beauty cosmetics news, the main keywords used by cosmetics brands recently are "multi-function", "moisturizing" and "luster". No matter in the field of skin care or cosmetics, "multi" products with multiple functions have increased significantly. It is characterized by multiple functions and convenient carrying. This is related to the recently popular "skip care". In the dry winter, "moisturizing" products have also been concerned. Products that provide moisture, protect skin barriers, and help provide a solid foundation for care attract attention. The cosmetic products that make the skin glow are also on the market. In the past, most of the bottom makeup products were as transparent and transparent as their own skin, making the skin healthier. This year, the popular color makeup is "natural luster".
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2026-07-08
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