More than 7 million cosmetics enterprises in China assist in live delivery

Recently, Mao Shengyong, a spokesman for the National Bureau of statistics, said that to promote the smooth operation of the economy, we must expand domestic demand while stabilizing the basic market of foreign trade and investment. New consumption forms related to the Internet, such as live delivery, will grow faster and perform more strongly. 2020 is the first year of live delivery.

Network red anchor such as Weiya, "lipstick brother" Li Jiaqi, has been regarded as "walking grass planting machine", with absolute "top traffic". According to the data of Taobao list, Li Jiaqi has 21.859 million fans and Wei Ya has 17.841 million fans. In the complex goods, which goods are the most popular? According to the economic list released by Taobao, the answer may be: daily cosmetics。

Among the top 10 annual pop-up products announced by Taobao, cosmetics and skin care products account for as many as 7! In addition, tianyancha has made statistics of the popular words discussed in the big data of several live broadcast platforms, and found that the netizens who buy daily chemical products are more concerned about the classification of lipstick and beauty makeup, as well as the cost performance, moisture retention and other effects of the products. So, how many enterprises are producing cosmetics? There are over 724 enterprises in China that are engaged in cosmetics, beauty products, skin care products, perfume, hair care products, cosmetics and makeup remover. How fast does China grow every year?

According to the data of tianyancha professional edition, the registered growth rate of cosmetics enterprises has been maintained at about 35% in recent years. In 2019, there will be a large number of enterprises registered, with the registered growth rate of 52.19%.   from the perspective of make-up, hair care, skin care and perfume, the number of enterprises engaged in skin care and perfumery related businesses in China is the largest. In addition, from the perspective of geographical distribution, Guangdong Province is undoubtedly the largest province in cosmetics production, with 750000 cosmetics enterprises, accounting for more than 10% of the country. Shandong Province and Shaanxi Province are the second and third respectively, with the number of cosmetics enterprises accounting for 9.64% and 8.10% respectively.