Dow Launches New Recycled Plastic Resins with Up to 100% PCR for Shrink Film
Dow has announced the development and launch of its innovative REVOLOOP recycled plastic resin family. The launch marks a milestone in Dow’s commitment to advancing circularity and waste diversion.
By 2030, Dow aims to achieve waste diversion and commercialize 3 million tons of circular and renewable solutions per year. To achieve this goal, Dow is increasing its efforts to advance circular and sustainable packaging. To achieve these sustainability goals, the launch of REVOLOOP plastic resins brings a new commitment to unlock more value from plastic waste for customers and partners.
Two new grades of REVOLOOP plastic resins are launched and approved for non-food contact packaging applications. One contains 100% post-consumer recycled content (PCR) and the other is a formulated grade containing up to 85% PCR from household waste.
“With the launch of our new grades of REVOLOOP recycled plastic resins, we continue to expand our sustainable portfolio, working with brands, converters and recyclers to devise new ways to reduce the amount of plastic in packaging and ensure that used plastics are fully recyclable,” said Fabrice Digonnet, head of plastics machinery recycling strategy for EMEA at Dow Packaging & Specialty Plastics.
“Our launch of REVOLOOP is an exciting step forward in our recycling history, enabling us to achieve new circularity and low-carbon goals.”
By combining Dow’s material science expertise with RKW’s extrusion and printing expertise, they are maximizing the value of recycled plastic household waste for the most demanding applications in history. “This collaboration will bring a whole new class of shrink films to the market,” said Konrad Noniewicz, RKW Group Director of R&D and Application Engineering.
“By combining REVOLOOP 100% PCR and REVOLOOP containing recycled plastic household waste with virgin material, we have created a flexible packaging solution that meets the requirements for mechanical recyclability, ensures compatibility with existing recycling processes and helps the transition to a circular economy.” The end product is a collation shrink film containing PCR, partly derived from recycled plastic household waste, which meets the high requirements of well-known global brand owners.
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2026-07-10
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Paint & Coating Industry Overview Mar.2025
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