BASF Unlocks New Potential with Launch of Zhanjiang Innovation Center and 4 R&D Hubs

On April 3, 2025, BASF celebrated a key breakthrough at its Zhanjiang Verbund site with the official opening of the Analysis and Innovation Center, a cutting-edge facility that reinforces BASF’s long-term commitment to technology advancement and sustainable operations.

The new center serves as the analytical backbone of the Zhanjiang complex, equipped with state-of-the-art instruments, smart systems, and a highly skilled team. It is dedicated to validating analytical methods and delivering automated, digitalized solutions for process optimization. The facility supports R&D efforts while enabling greater operational efficiency across the site, playing a pivotal role in the future-ready transformation of the complex.

This milestone follows the launch of the Zhanjiang Integrated Technology Center on February 29, 2024, led by BASF’s Guangdong Verbund site General Manager Ma Chengke. The platform consolidates four specialized units: the Analysis and Innovation Center, Process Engineering Lab, Digital Innovation Lab, and the Global Technical Expertise Hub.

Together, these hubs fuel innovation in integrated process development, digitalization, sustainable logistics, and carbon management. Already, the initiative has led to the granting of multiple patents, further cementing BASF’s position as a front-runner in industrial R&D in China.

By aligning research, operations, and sustainability, BASF’s Zhanjiang complex is shaping a new model of industrial innovation at global scale.