Establishing 'Iron Triangle' to Establish a State

Since the decision-making was made in 2000, the strategy of "Western Development" has been implemented for 20 years. Thanks to the effective implementation of the strategy, China's gross domestic product in the western region increased to 18.4 trillion yuan in 2018, accounting for 20.6% of the country's total. The main economic indicators are higher than the national average. Over the past 20 years, the total economic output of the western region has increased nearly 12 times. With the gradual saturation of the eastern regional layout and the slowdown of market growth, and the vigorous promotion of the development of the western region by the state, the once neglected western region has gradually developed into the second "main battlefield" between Tu enterprises. As far as Qionglai Industrial Park in Chengdu Tianfu New Area (renamed as "Tianfu New Area New Energy and New Materials Industrial Functional Zone" from April 2019) is concerned, as early as 2013, a number of paint and raw materials enterprises headed by Akzo Nobel have settled here, and three trees, Dabao Chemical and other paint enterprises have opened here successively. New environmental protection production base. Therefore, we can not call this "fragrant baboon" in Tu's eyes too much. In this battle, although Libang China only announced its presence in Qionglai, Sichuan, at the end of 2016, the overall layout of Libang China's "Western Strategy" is faster and earlier. In 2005, Libang Coatings (Chengdu) Co., Ltd., a subsidiary of Libang, was formally established in Chengdu Economic and Technological Development Zone, Sichuan Province. At that time, most paint companies will still put all the manpower, financial and material resources in the eastern market, and the western region is a place that need not be deliberately ignored by paint enterprises. However, as a bridgehead in the western region, an important national high-tech industrial base, a commercial and trade logistics center and a comprehensive transportation hub city, Chengdu has been incorporated into the layout of the market by the state as early as possible. At that time, the national strategy for the development of the western region was slowly on the right track, and the "Eleventh Five-Year Plan" for the development of the western region was about to be released. With advanced strategic foresight, Libang Coatings (Chengdu) Co., Ltd. settled in Chengdu with registered capital of 10 million US dollars. According to the plan, the sales scope of Libang Chengdu Company covers nine provinces and one city in Western China: Chongqing, Sichuan, Yunnan, Guizhou, Xinjiang, Shaanxi, Ningxia, Qinghai, Tibet and Gansu.

But looking at the whole western region, to cultivate such a huge market, it is obviously not enough to rely solely on a factory of Libang Chengdu Company. Therefore, we can see that after the establishment of Bangcheng Company, Libang China has chosen to continue to promote the construction of factories in the western region and optimize the layout of production capacity.

Among the candidates, Chengdu once again became the strategic location of Libang China by virtue of its superior geographical position and economic location advantages. At the end of 2016, Libang China signed a contract with Qionglai Industrial Park in Tianfu New Area of Sichuan to build Libang Coatings Qionglai Project. After one year's intensive construction, Libang Coatings (Sichuan) Co., Ltd. officially opened on June 28 this year.

It is understood that this is an important measure for the strategic layout of the western market after the strategic cooperation between Libang China and Changrunfa. According to the plan, Libang Sichuan Company will become Libang's sales headquarters in the western region of China. Following the vision of sustainable development of Libang, the production base is designed with modern high-tech means, with a total investment of 1.11 billion yuan, an area of 355 mu, an annual output of 230,000 tons of various coatings, an annual output value of 800 million yuan, an annual tax of 30 million yuan, and nearly 200 jobs.

Reporters noticed at the opening site that Libang Sichuan Factory and Libang Coatings Xianning Factory are no different. According to the new requirements of environmental protection, both of them adopt the same environmental protection design, the same intelligent manufacturing process and intelligent management system, and adopt fully automatic closed production mode. Libang said, "This design is not only more environmentally friendly, but also faster, the whole construction process and intelligent production process is more convenient for the company's centralized management. According to the company's strategic plan, Libang will take Qionglai as the center, radiate Sichuan, Chongqing, Yunnan, Guizhou, Xinjiang, Tibet and other regions in an all-round way, speed up the development and construction of regional economy, and help more enterprises develop sustainably and healthily. At present, two "iron triangles" created by Libang China for the western market have appeared in the eyes of the world. According to Libang, another member of "Iron Triangle" - Libang Coatings (Kunming) Co., Ltd. is also about to open. Reporters learned that Libang Kunming Company was the first paint manufacturer in Yunnan Province established by Libang China. The factory covers an area of 84.6 Mu and mainly constructs production lines of latex paint, sand wall series, rock color series and dry powder mortar series. It is estimated that the total annual production capacity will reach 100,000 tons after the completion of the project, and the products will cover the whole province of Yunnan Province, western Guizhou Province and southern Sichuan Province. Like Libang Chengdu Company and Libang Sichuan Company, the location of Libang Coatings (Kunming) Co., Ltd. is also remarkable. Kunming is not only the core of the urban agglomeration in central Yunnan and the center of the 5-hour aviation circle in Asia, but also one of the first-class logistics parks in China, and a gateway city for Southeast Asia and South Asia. Fumin is located in the northwest of Kunming, the capital of Yunnan Province. It is the nearest auxiliary city to the main city. Fumin Industrial Park is the key industrial park approved and implemented by Yunnan Provincial Government and the whole city in Kunming's industrial layout planning.