Uncommon James Launches Hard Feelings Fragrance

Founded by entrepreneur and TV icon Kristin Cavallari, lifestyle brand Uncommon James is entering the fragrance space with its debut fragrance, Hard Feelings. Similar to Cavallari’s skincare brand Uncommon Beauty, the fragrance prides itself on transparency and real ingredients.

Founder and CEO Kristin Cavallari said,“I wanted to know what ingredients were in the fragrances I was wearing, but it was hard to find a brand that offered that kind of transparency. So, when creating Hard Feelings, I knew I wanted to tell our customers everything about it so they could wear it with confidence—and I’m so excited for this to be our first fragrance. It’s sexy, moody, complex, and embodies the duality of soft femininity and powerful masculinity. It’s unlike anything you’ve smelled before, and I can’t wait for everyone to wear it.”

The brand will feature Hard Feelings’ full ingredient list on product packaging and the Uncommon James website.

Hard Feelings is one of the first fragrances to feature this kind of ingredient transparency and EWG Verification. It’s also Leaping Bunny certified, vegan, cruelty-free, and free of gluten, parabens, petrolatum, and phthalates, with no colorants or titanium dioxide.

Hard Feelings has top notes of pink pepper and bergamot, with heart notes of rose, hibiscus, incense, and tobacco. The base notes are Atlas cedar, sandalwood, and reconstituted orcanos, leaving a lasting impression of being “complex and sensual.”