The first half annual sales of Carbury Floor Paint increased by 51%

The purpose of this meeting is to summarize the operation in the first half of 2019, and to plan and deploy the operation in the second half of 2019. In view of the performance in the first half of the year, the sales departments carefully summarized and analyzed the sales completion, project winning, customer development, team management and other aspects, and made detailed plans for the second half of the year, and formulated an executable landing plan. The functional departments of the headquarters have formulated a complete backup support plan around product development, technical support, market promotion, quality control and other aspects.

Yang Jianzhu, vice president of the company, brought the annual marketing summary report with the theme of "long wind, breaking waves, sailing and sailing". Firstly, he summarized the marketing work in the first half of 2019: the company's sales grew rapidly in the first half of 2019, and its sales revenue increased 51% year-on-year. Districts and southern districts grew more than 60% year-on-year; sales and shipments of the company increased 66% year-on-year; shipments of eastern districts grew more than 140% year-on-year; and shipments of southern districts grew more than 70% year-on-year. Especially the sales departments of Shandong, Hunan and Anhui, on the basis of large base shipments in 2018, they still achieved more than 100% year-on-year growth, and became new materials of Carbury. Star Selling Unit of Material.

General Yang stressed that although the company had made some achievements in the first half of the year, there were still many difficulties and problems to be solved, and there were more ambitious goals to achieve. Therefore, each colleague should continue to maintain a good style of hard struggle, long storms and waves, face difficulties and firmly believe in the spirit of breaking waves in the future. Work hard to achieve the annual sales target.

For the second half of marketing planning, Yang always believes that "knowing one's own market" is very important, and has a clear understanding of its own positioning, product characteristics, advantages and disadvantages, and future direction, in order to guide the actual work, at the same time, it is necessary to have a clear understanding of the strengths and weaknesses of competitors, business models. Basic knowledge of products, etc. can make the business and technical operations targeted.

On the basis of the analysis of the characteristics of the industry and the predicament of the partners, he explained the marketing direction in the second half of the year. In the second half of the year, he will break the waves and go ahead. On the basis of the existing distributor service work, he will continue to vigorously develop the distribution network, gradually develop towards the direction of only selling but not engineering, and will make construction profits. Give over to loyal partners; on the basis of current real estate gathering and mining, develop three-dimensional sales channels in different industries and fields, and realize multi-legged walking. At the same time, the back-line department will continue to strengthen the research and development of water-based products and high-end products, enhance product competitiveness, increase brand promotion, enhance brand premium ability, strengthen the professional and process service ability of back-line personnel, and strive to achieve the sales target in excess in 2019. At the end of the meeting, Li Qizhou, the company's managing director, said after a comprehensive summary of the business situation that the meeting was scheduled to be held in Jinggangshan, the holy place of revolution, which is to tell every colleague to continue to maintain the fine style of hard struggle, to have faith, confidence in doing things and to carry forward the revolutionary essence. God, to build industry benchmarks, and jointly promote the Carbury Floor Paint carrier fleet to a long-term goal.

Group requests that Carbury Floor Paint enter into the target of annual sales of 1 billion in the next five years. Talent reserve and construction are the key ways to achieve this goal. Therefore, General Li made a theme report on talent construction of New Materials Company. He said that the competition between enterprises and enterprises is essentially the competition of talents, and the performance of different units is essentially determined by the quality of team building. Therefore, on the basis of continuing to implement the policy of "excellent soldiers and generals", the company will vigorously introduce high-quality talents and build a talent plateau in the floor industry. Professor Chen Shenghua of Jinggangshan Cadres College described the history and development of Jinggangshan Revolutionary Base for each student. The Jinggangshan spirit of "hard struggle" is worth learning by every colleague. All the staff visited the monument to the revolutionary martyrs, the old residence of the revolutionary forefathers, and learned the revolutionary spirit of the revolutionary forefathers who adhered to their lofty beliefs and worked hard in difficult circumstances.