CLEAN BEAUTY BACKLASH AS MOLDY MAKE-UP TRENDS ON TIKTOK
THE WHAT? The value of preservatives could be more widely understood after a Reddit post went viral on TikTok, according to a report published by NBC News.
THE DETAILS The post in question claims that the poster’s Kosas-branded concealer developed mold, leading to several copycat posts on TikTok charging clean beauty products with ‘smelling rancid’ and causing skin irritation. Kosas has responded to the furore on the social media platform.
THE WHY? The clean beauty movement has villainized a number of ‘chemicals’ that it deems ‘toxic’ – – parabens, phthalates and sulfates to name but a few – leading to widespread misunderstanding about the role of certain ingredients, including preservatives, in beauty formulation. However, in this instance, it is likely that the issue has developed after the products POA date.
Looking for chemical products? Let suppliers reach out to you!
You May Interested In
2026-06-29
Trade Alert
Delivering the latest product trends and industry news straight to your inbox.
(We'll never share your email address with a third-party.)
Related News
-
BASF Launches Global Expansion Plan for Aroma Ingredients
-
BASF Launches Global Expansion Plan for Aroma Ingredients
-
Henkel to Acquire Olaplex in $1.4 Billion Deal
-
FDA approves bemotrizinol, a long-used UV filter, for U.S. sunscreens
-
COSMAX Acquires 51% Stake in Keminova, Establishes First European Production Base
-
Puig Reports €2.3 Billion Sales in H1 2025, with Asia Pacific and Beauty Leading Growth
-
BASF and IFF Collaborate to Accelerate Innovation in Enzymes and Polymers
-
Procter & Gamble Posts Higher Profits on Strong Personal Care Sales and Recovery in China
-
LBB Specialties to Distribute Imerys' Mineral Ingredients in North America
-
KCC Silicone and LG Household & Health Care Forge Strategic Alliance to Co-Develop Advanced Silicone Polymers for UV Protection
Recommend Reading
-
Unilever Invests 30 Billion Forints in New Deodorant Plant in Hungary
-
DKSH to Distribute Exsymol's Silanols, Peptides, and Natural Active Ingredients in South Korea
-
KKR Acquires Korean Cosmetics Packaging Firm Samhwa for $577 Million, Tripling TPG’s Return
-
Syensqo Launches AI-Developed Coffee Peptide for Scalp Care
-
Azelis Partners with Sharon Personal Care in Colombia, Peru and Ecuador
-
This week, China's 180CST fuel oil market trend is downward
-
May China Gasoline and Diesel Market Trends Show Volatility
-
Ethylene Glycol Prices Keep Falling, Raising Expectations for Maintenance at Coal-to-Ethylene Glycol Plants
-
November Market Demand Insufficient, Prices Fluctuate Narrowly
-
November MDI Market Gradually Strengthens