Axalta continues automotive colour leadership with 68th Global Automotive Color
Axalta has released its 68thannual Global Automotive Color Popularity Report revealing the most common automotive colours on the road today are white (38%), black (19%) and grey (15%). Grey increased by two percentage points worldwide and is at a 10-year high.
Holding steady at 38% of the total global market for the last three years, white is the most frequently purchased automotive colour globally for 10 consecutive years. Silver continues to decline in all regions and its popularity is now in the single digits at 9%. Black holds steady year-over-year and remains a favourite in luxury vehicles.
Axalta’s Global Automotive Color Popularity Report draws on data from every country where consumer automotives are produced and provides detailed production data to enable automakers to observe trends and patterns across the globe and in particular markets.
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