The “Counter-Wind Ledger” of CHF 11.2 Billion: Sika Barely Grew in 2025—Yet Kept Taking Market Share
On January 13, Swiss construction chemicals giant Sika released its 2025 financial performance report. Measured in local currencies, the company achieved 0.6% growth in 2025. However, when translated into Swiss francs, sales reached CHF 11.2 billion, representing a 4.8% decline year-on-year. At first glance, this appears to be a classic case of “growth too weak, exchange rates too strong.” Yet beneath the surface, the report reveals two deeper storylines: global construction markets are turning colder across multiple regions, while Sika is proving that in weaker markets, market share can still be won—if companies are disciplined, strategic, and operationally sharp.

Let us start with the core numbers. Sika reported an organic growth rate of -0.4% for the full year, with acquisitions contributing around 1.0 percentage point. This indicates that the company did not rely on strong demand to expand, but instead used acquisitions and internal resilience to stabilize performance in a difficult environment. Even more striking was the currency effect: -5.4%, driven mainly by a weaker U.S. dollar. This explains how “local-currency growth of 0.6%” could coexist with a “Swiss-franc decline of 4.8%.” The business itself did not collapse—currency translation simply made global revenues look smaller.
However, it would be a mistake to blame everything on exchange rates. Sika openly acknowledged that the fourth quarter was particularly weak, with commercial construction activity in the United States softening and China’s residential construction sector remaining sluggish. In other words, the headwinds were not only financial but also real and operational. CEO Thomas Hasler emphasized the company’s commitment to “maintaining pricing discipline and gaining market share,” a phrase that carries significant meaning. Companies only highlight price discipline when competitive pressure is intensifying.

Looking at the regions separately, Sika’s performance reads like a three-act drama. The EMEA region (Europe, Middle East, Africa)—Sika’s largest and most diversified market—delivered 2.2% growth in local currencies, with particularly strong double-digit expansion in the Middle East and Africa. Eastern Europe improved quarter by quarter. The Americas also grew 2.2% in local currencies, although momentum weakened in the second half of the year. In the fourth quarter, the longest government shutdown in U.S. history weighed on commercial construction activity, while data center investments remained a bright spot. Canada and Latin America showed relative strength.

Asia-Pacific, by contrast, was the clear drag, declining 5.2% in local currencies, primarily due to a double-digit drop in China’s construction business. Yet even here the picture is more nuanced: excluding China, the region still achieved 2.9% positive growth, driven by India, Southeast Asia, and strong momentum in automotive and industrial segments. The overall pattern is unmistakable: China construction is cold, but India and Southeast Asia are heating up; commercial buildings are slowing, but data centers are expanding; residential markets are weak, but industrial and automotive demand is compensating. Sika is using structural diversification to offset cyclical volatility.
If the numbers represent the results, then the real engine of Sika’s future lies in the company’s “Fast Forward” program. This initiative is not merely an optimistic slogan; it is a highly concrete restructuring plan. Sika is optimizing its production footprint, simplifying its organization, streamlining product portfolios, and accelerating digital transformation across the entire value chain. The company expects annual savings of CHF 150–200 million, with the full impact visible by 2028. Importantly, around CHF 80 million of these savings are expected to materialize already in 2026.
This program reflects a clear strategic mindset. Sika is not betting on a rapid market recovery in 2026; instead, it is reshaping itself to become more efficient and agile in a prolonged downturn. In cyclical industries like construction chemicals, this approach follows a harsh but effective logic: when demand growth slows, competition shifts from “who can sell more” to “who can operate better.” Companies that maintain strict pricing discipline, superior customer solutions, and leaner cost structures are the ones that emerge stronger when markets eventually rebound.
China occupies a particularly important place in this narrative. Rather than chasing volume at all costs, Sika is implementing targeted structural adjustments in the Chinese market to protect margins. This signals two realities: first, the downturn in Chinese construction has become structural rather than temporary; second, Sika prefers to preserve profitability instead of sacrificing it for short-term growth. Such decisions often hurt near-term sales but strengthen long-term resilience.
Perhaps the most counterintuitive aspect of the 2025 report is this: Sika delivered almost no growth, yet claimed to have gained market share in all regions. While many companies make similar claims in difficult years, Sika’s assertion appears credible because the data supports it. Maintaining profitability, local-currency growth, and operational discipline in a weak environment usually means that competitors are suffering more. This is not a glamorous victory—it is a managerial one.
If we translate the essence of Sika’s 2025 performance into a more vivid metaphor, it would be this: Sika in 2025 looked like an athlete training in winter—body weight barely increased, but strength clearly improved. In downturns, the true dividing line is not who makes the loudest promises, but who uses the low tide to rebuild costs, structures, and digital capabilities. When the wind finally changes, others will still be looking for their coats—while Sika will already be accelerating.
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2026-07-17
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Paint & Coating Industry Overview Mar.2025
This issue provides analysis of the European and German coatings markets, as well as the latest monthly reports and price trends of coatings-related chemical raw materials. Support online permanent download.Published in: Mar.2025
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