Danone introduces plant-based nutritional supplements to China
On May 18, the Danone public account announced that it had introduced plant-based sports nutrition supplement VEGA ONE from the United States, including VEGA ONE * Sport sports plant nutrition series and VEGA ONE all-in-one plant protein nutrition powder series.
It is understood that the introduction of VEGA ONE is Danone ’s strategic move to deploy plant-based businesses in the Chinese market, accelerate the deployment of plant-based markets in China, and enrich Danone ’s product categories in the Chinese market. The target group of VEGA ONE is sports enthusiasts, fitness exercise groups and sub-health groups. It has been sold in Tmall overseas flagship stores.
In 2019, Danone's full-year sales increased by 2.6% to 25.29 billion euros (about 193 billion yuan). Among them, sales in the Chinese market accounted for about 10% of the global market, about 2.529 billion euros.
Looking for chemical products? Let suppliers reach out to you!
You May Interested In
2026-07-06
-
Functional Ingredients Industry Overview
Collection of Markets for Functional Ingredients in Food & Nutrition and Cosmetics.Published in: Mar. 2026
Trade Alert
Delivering the latest product trends and industry news straight to your inbox.
(We'll never share your email address with a third-party.)
Related News
-
UK maltster applies malt to plant-based meat products
-
Cocoa trends in Asia: plant-based, new flavors and single origin
-
Algaia raises 2.2 million euros and continues to invest in algae plant-based
-
Laird Superfood receives Danone's $ 10 million investment
-
EU Blocks Entry of Chinese Food Supplement Due to Unauthorized Ingredient
-
U.S. EPA Targets Perchlorate: A New Safety Line Drawn in Drinking Water Standards
-
Cheap Sugar, Costly Lives: WHO Pushes Governments Toward a New Era of Health Taxes
-
Singapore Orders Nestlé Formula Recall as Infant Safety Comes Under the Spotlight
-
Triple Shield, Zero Risk: EFSA Declares Stacked GM Cotton Safe for Food, Feed, and Environment
-
Red Algae, Golden Promise—With a Daily Dose Warning: EFSA Clears Astaxanthin-Rich Algal Meal for New Foods
Recommend Reading
-
From Kitchen Herb to Feed Additive: EFSA Gives Green Light to Marjoram Oil—With a Caution for Handlers
-
Spain Authorizes Emergency Use of Sulfoxaflor Formulation to Combat Cabbage Whitefly Outbreak
-
EFSA Publishes Peer Review Conclusions on Phenmedipham Herbicide Assessment
-
From Fungus to Food: EFSA Greenlights Rhizomucor pusillus Biomass as Safe Novel Ingredient
-
APVMA Suspends Dimethoate Use on Select Berries Amid Updated Exposure Assessment
-
January Ethylene Glycol Stabilizes and Stops Falling, Enters Range-bound Oscillation
-
Understanding PCl5: Compound Name and Uses
-
$658 Million Phosphate Project in Egypt Signals Major Industrial Shift
-
Ethanol Market Prices Slightly Decline
-
Toxic Ammonia Leak Prompts Emergency Response in Mississippi