Fuzhou sold twice as much beer at night as Jinan.

In the controversial focus of "where on earth can people drink better", hungry data show that Fuzhou has become the "king of beer". The average take-out beer volume of Fuzhou people at night reaches 1783 ml, which is equal to the amount of nearly two "big drinkers" in Jinan. In the first half of 2019, beer orders in Fuzhou increased 76% year on year. When people drink alcohol from offline to online, the types of alcohol they drink have become more diverse. Besides the traditional "red and white beer" three categories, cocktails and high-end foreign wines have also shown rapid growth on the platform of hunger. People began to pursue different tastes in wine.
Taking Chengdu as an example, cocktail orders grew by 151% year-on-year, ranking first in the country. In Shanghai, the most expensive late-night wine in the first half of 2019 was 6,152 yuan. One user bought 25 different kinds of imported wine at one go. One bottle of Martelly XO was close to 1,500 yuan. At the same time, the demand for antialcoholic drugs purchased from hungry platforms is also increasing. In the first half of the year, Beijing ranked first in the country in sales of antialcoholic drugs at night, and produced more than 4000 antialcoholic orders at midnight.
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2026-07-11
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Functional Ingredients Industry Overview
Collection of Markets for Functional Ingredients in Food & Nutrition and Cosmetics.Published in: Mar. 2026
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