Unilever launched environmental protection skin care brand in South Korea

According to the results of an interview with the rich body beauty cosmetics daily, Unilever officially launched the environmental protection brand "love beauty and planet" in South Korea on the 16th. The "love beauty and planet" launched by Unilever in December 2017 in the United States and Europe is a brand that points to the "start of sustainable green beauty". The focus is on the sustainability of raw materials and spices. The product packaging also uses recyclable plastics, which is opaque; hair conditioner uses Unilever's unique rapid hair care technology, which can save washing time and water. In addition, it contains global organic and sustainable ingredients. From the supply and demand of raw materials to the consumption, we pay attention to and manage the whole process of the product. It does not contain benzoate, silicon and pigment, and can be used at ease. After confirming the listing of "love beauty and planet" in South Korea, Unilever has taken the Internet as its first marketing channel and is now trying to improve its brand awareness. To commemorate the launch of the brand in g-market from the 16th, we will launch blooming color shampoo, blooming color conditioner, reusable thermos cup and stainless steel "green beauty package" in limited quantity. Bloom color shampoo and bloom color conditioner contain Brazilian palm oil made of Brazilian palm cream. Shea butter, known as humectant, can protect the moisture of hair and help restore the elasticity of hair. "Love beauty and planet" is an environmental brand popular with consumers in overseas markets. Recently, South Korea's "sincerity" cosmetics brand, which focuses on ingredients and packaging, has attracted much attention, "industry insiders said.