Brenntag Debuts Mood, Stress Management Solutions at in-cos Asia

Brenntag Specialties took center stage at the in-cosmetics Asia event in Bangkok from November 7-9, 2023, showcasing cutting-edge beauty and personal care solutions designed to address mood and stress management concerns.

The formulas offer a way for consumers to address their emotional well-being and everyday stress based on natural and effective solutions.
Credit: Brenntag

Among the highlighted concepts were:

1. Multivat Scalp Tonic: Engineered to enhance the scalp barrier, boost hair volume and density, all while reducing the appearance of gray hair.

2. Happy Sunday Lotion SPF50+: An eco-friendly formula offering UV protection alongside anti-blue light damage, anti-aging benefits, and firming effects.

3. Bye Bye Sulfate Shower Gel: A gentle, sulfate-free shower wash with anti-inflammatory, exfoliating, and anti-odor properties.

These formulations not only provide consumers with a means to address emotional well-being and daily stress but also emphasize natural and effective solutions. The presentation also featured key ingredients and formulations that prioritize sustainability, health, and overall well-being for consumers.

Francois Bleger, Regional President of Brenntag Specialties Asia-Pacific, emphasized the changing preferences of post-pandemic consumers, highlighting their ethical and environmental awareness. "Today's consumers not only seek products that enhance their physical and mental wellness but also aspire to contribute to the well-being of our planet through their purchasing decisions," Bleger noted.

Wissanee Ruangsorn, President of Brenntag Personal Care, Asia-Pacific, echoed these sentiments, expressing excitement about showcasing various breakthrough innovations in mood and stress management. From velvety sunscreens with firming and blemish-reduction properties to microbiome-friendly cleansers with sensory enhancers, and vitamin-enriched, eco-friendly serums designed to relieve stressed skin, Brenntag demonstrated a diverse range of solutions at the event.

In an era where consumers are increasingly conscious of the products they use, Brenntag's focus on mood and stress management aligns with the growing demand for holistic well-being solutions. The showcased innovations not only address beauty and personal care needs but also reflect a commitment to ethical and sustainable practices, catering to the evolving preferences of today's informed and conscientious consumers.