Skylar Clean Beauty Launches New Citrus Reverie Fragrance

Skylar Clean Beauty has launched its newest summer fragrance, Citrus Reverie. The fragrance is part of the brand’s “Endless Summer” campaign, offering fragrance lovers a scent that evokes summer and can be enjoyed year-round.

The new Eau de Parfum comes in 100% recyclable packaging, including the bottle, cap and carton.

“Skylar is a fragrance brand that aims to elevate the confidence and beauty of its customers through clean products,” said David Dreyer, Chief Marketing Officer, Starco Brands. “We are excited to announce Citrus Reverie, which perfectly embodies the warmth and joy as we enter Skylar’s summer.”

Citrus Reverie is a citrusy scent with notes of tangy Rumple mandarin, soft pink pineapple and delicate orange florals. "Our goal with Citrus Reverie was to capture the spirit and essence of endless summer through a unique scent," said Alex Alston, Skylar's Vice President of Marketing. "Our focus was to create a fragrance that would appeal to the trendsetters, influencers and girls of their generation, energizing them and empowering them to live their best lives all summer long... and beyond."

Citrus Reverie is Skylar's newest fragrance following Sunkissed Dahlia, which launched in November 2023. Citrus Reverie is hypoallergenic, safe for sensitive skin and free from 26 major fragrance allergens and over 1,300 questionable ingredients. Skylar Clean Beauty is formulated to EU standards for clean ingredients.