The scale of information consumption in China is about 5 trillion yuan

Reporters learned from the National Symposium on Information and Software Services held in Yinchuan, Ningxia on the 13th: In 2018, the scale and quality of information consumption in China were improved synchronously. Preliminary estimates show that in 2018, the scale of information consumption in China was about 5 trillion yuan, increasing by more than 11% year on year, about twice the growth rate of GDP, accounting for more than 10% of final consumption.

According to the director of the Information and Software Services Department of the Ministry of Industry and Information Technology, innovation is active in the field of information consumption in China, new formats and models are emerging rapidly, online and offline integration is deepening day by day, and plays an important role in stable growth, promoting employment and benefiting people's livelihood. The pace of Shangyun's enterprises in China has obviously accelerated, with more than 400,000 new enterprises added last year. At present, the development of information consumption in China presents the following new features: strong release of information consumption demand, increasingly mature innovation ecology, accelerated rise of emerging information consumption groups, a substantial increase in support capacity, and a deeper understanding of the concept of shared payment.

It is revealed at the meeting that in 2018, facing the key areas of life, public service, industry information consumption services and new information consumption products, the Ministry of Industry and Information Technology selected 100 new information consumption demonstration projects to cultivate innovative applications such as intelligent retail, digital creativity and short video, guide enterprises to continue innovation and effectively meet multi-level personalized needs. According to statistics, the proportion of information service consumption in information consumption rose to 46.8% last year, and the penetration rate of new applications such as short video among netizens exceeded 70%.