IMCD to Distribute Givaudan Flavours in Western Europe

IMCD NV has signed an exclusive agreement with Givaudan, to distribute the company’s flavours range in the food and nutrition markets across Germany, France, Italy, Spain, UK, Benelux and Nordics.

Givaudan is the global leader in the creation of flavours. Through this new partnership agreement, IMCD’s customers throughout Western Europe will continue to receive the highest level of service and support, but will also benefit from Givaudan’s flavour technology and solutions to help them solve challenges in a wide range of applications including bakery, savoury, dairy, nutrition, confectionery and beverages.\

“This new relationship supports two key pillars of our 2020 strategy; partnering for shared success and growing with our customers. IMCD an excellent partner for Givaudan. They are a good strategic fit as like us, they put the customer at the heart of what they do. This relationship will allow us to reach a whole new customer base of small to medium-sized enterprises where we can add value and help customers create inspiring products which delight consumers,” said Kevin Robinson, Givaudan commercial head of Western Europe.

“Our exclusive distribution partnership with Givaudan brings together complementary expertise from both companies to give our customers an enhanced range of services and solutions. Working together, teams from IMCD and Givaudan have carefully selected the most successful and commercially competitive solutions to meet our customers’ quality, cost and application needs. We believe this new relationship will enable more customers to bring great products with amazing taste to life. We really want to offer the best of Givaudan to every single one of our customers,” added Fergus Johnson, business group director IMCD food & nutrition.